{"id":243,"date":"2012-06-08T13:07:47","date_gmt":"2012-06-08T18:07:47","guid":{"rendered":"http:\/\/agenciamk.com\/blog\/?p=243"},"modified":"2025-03-11T16:04:26","modified_gmt":"2025-03-11T21:04:26","slug":"merchandising-digital-infografia-recomendaciones-para-hacer-mas-rentable-tu-punto-de-venta-digital","status":"publish","type":"post","link":"https:\/\/www.agenciamk.com\/blog\/merchandising-digital-infografia-recomendaciones-para-hacer-mas-rentable-tu-punto-de-venta-digital\/","title":{"rendered":"Merchandising Digital &#8211; Infograf\u00eda: Algunas recomendaciones para hacer m\u00e1s rentable tu punto de venta (digital)"},"content":{"rendered":"<p><a href=\"http:\/\/agenciamk.com\/blog\/merchandising-digital-infografi-recomendaciones-para-hacer-mas-rentable-tu-punto-de-venta-digital\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" data-attachment-id=\"244\" data-permalink=\"https:\/\/www.agenciamk.com\/blog\/merchandising-digital-infografia-recomendaciones-para-hacer-mas-rentable-tu-punto-de-venta-digital\/merchandising-digital\/\" data-orig-file=\"https:\/\/i0.wp.com\/www.agenciamk.com\/blog\/wp-content\/uploads\/2012\/06\/merchandising-digital.jpg?fit=220%2C220&amp;ssl=1\" data-orig-size=\"220,220\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;}\" data-image-title=\"merchandising-digital\" data-image-description=\"\" data-image-caption=\"\" data-medium-file=\"https:\/\/i0.wp.com\/www.agenciamk.com\/blog\/wp-content\/uploads\/2012\/06\/merchandising-digital.jpg?fit=220%2C220&amp;ssl=1\" data-large-file=\"https:\/\/i0.wp.com\/www.agenciamk.com\/blog\/wp-content\/uploads\/2012\/06\/merchandising-digital.jpg?fit=220%2C220&amp;ssl=1\" class=\"alignleft size-full wp-image-244\" title=\"merchandising-digital\" src=\"https:\/\/i0.wp.com\/agenciamk.com\/blog\/wp-content\/uploads\/2012\/06\/merchandising-digital.jpg?resize=220%2C220\" alt=\"\" width=\"220\" height=\"220\" srcset=\"https:\/\/i0.wp.com\/www.agenciamk.com\/blog\/wp-content\/uploads\/2012\/06\/merchandising-digital.jpg?w=220&amp;ssl=1 220w, https:\/\/i0.wp.com\/www.agenciamk.com\/blog\/wp-content\/uploads\/2012\/06\/merchandising-digital.jpg?resize=150%2C150&amp;ssl=1 150w\" sizes=\"auto, (max-width: 220px) 100vw, 220px\" \/><\/a>Todos sabemos que el <b>Merchandising tiene por objeto aumentar la rentabilidad en el punto de venta<\/b>, incluyendo para esto toda actividad que pretenda reafirmar o cambiar la conducta de compra a favor de los art\u00edculos m\u00e1s rentables para el establecimiento.<\/p>\n<p>Con el impacto y la trascendencia de Internet en la vida de los compradores y consumidores debemos adem\u00e1s de ampliar el concepto de <b>punto de venta como espacio f\u00edsico, ya que si hablamos de los productos de una tienda virtual<\/b>, por ejemplo, su punto de venta ser\u00eda su sitio web.<!--more--><\/p>\n<p>Partiendo de estas nuevas posibilidades de PV (que ya no involucra solamente al espacio f\u00edsico sino que tambi\u00e9n a los digitales), presentamos una infograf\u00eda con algunas recomendaciones que nos pueden ayudar a que nuestro sitio web o tienda virtual est\u00e9 mejor preparada para ayudar al consumidor a comprar nuestros productos, para que el proceso sea simple, \u00fatil, r\u00e1pido y placentero, buscando as\u00ed hacer m\u00e1s rentable nuestro <b>punto de venta (digital)<\/b>.<\/p>\n<p><a href=\"https:\/\/i0.wp.com\/agenciamk.com\/blog\/wp-content\/uploads\/2012\/06\/Infografia-MD.jpg\" target=\"_blank\" rel=\"noopener\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" data-attachment-id=\"253\" data-permalink=\"https:\/\/www.agenciamk.com\/blog\/merchandising-digital-infografia-recomendaciones-para-hacer-mas-rentable-tu-punto-de-venta-digital\/merchandising-digital-520\/\" data-orig-file=\"https:\/\/i0.wp.com\/www.agenciamk.com\/blog\/wp-content\/uploads\/2012\/06\/merchandising-digital-520.jpg?fit=520%2C1673&amp;ssl=1\" data-orig-size=\"520,1673\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;}\" data-image-title=\"Infograf\u00eda Merchandising Digital\" data-image-description=\"\" data-image-caption=\"\" data-medium-file=\"https:\/\/i0.wp.com\/www.agenciamk.com\/blog\/wp-content\/uploads\/2012\/06\/merchandising-digital-520.jpg?fit=93%2C300&amp;ssl=1\" data-large-file=\"https:\/\/i0.wp.com\/www.agenciamk.com\/blog\/wp-content\/uploads\/2012\/06\/merchandising-digital-520.jpg?fit=318%2C1024&amp;ssl=1\" class=\"alignleft size-full wp-image-253\" title=\"Infograf\u00eda Merchandising Digital\" src=\"https:\/\/i0.wp.com\/agenciamk.com\/blog\/wp-content\/uploads\/2012\/06\/merchandising-digital-520.jpg?resize=520%2C1673\" alt=\"Infograf\u00eda Merchandising Digital\" width=\"520\" height=\"1673\" srcset=\"https:\/\/i0.wp.com\/www.agenciamk.com\/blog\/wp-content\/uploads\/2012\/06\/merchandising-digital-520.jpg?w=520&amp;ssl=1 520w, https:\/\/i0.wp.com\/www.agenciamk.com\/blog\/wp-content\/uploads\/2012\/06\/merchandising-digital-520.jpg?resize=93%2C300&amp;ssl=1 93w, https:\/\/i0.wp.com\/www.agenciamk.com\/blog\/wp-content\/uploads\/2012\/06\/merchandising-digital-520.jpg?resize=318%2C1024&amp;ssl=1 318w\" sizes=\"auto, (max-width: 520px) 100vw, 520px\" \/><\/a><\/p>\n<!-- AddThis Advanced Settings generic via filter on the_content --><!-- AddThis Share Buttons generic via filter on the_content -->","protected":false},"excerpt":{"rendered":"<a href=\"https:\/\/www.agenciamk.com\/blog\/merchandising-digital-infografia-recomendaciones-para-hacer-mas-rentable-tu-punto-de-venta-digital\/\"><img decoding=\"async\" width=\"120\" src=\"\" class=\"alignleft wp-post-image tfe\" alt=\"\" title=\"\" \/><\/a><p>Todos sabemos que el Merchandising tiene por objeto aumentar la rentabilidad en el punto de venta, incluyendo para esto toda actividad que pretenda reafirmar o cambiar la conducta de compra a favor de los art\u00edculos m\u00e1s rentables para el establecimiento. &hellip; <a href=\"https:\/\/www.agenciamk.com\/blog\/merchandising-digital-infografia-recomendaciones-para-hacer-mas-rentable-tu-punto-de-venta-digital\/\">Sigue leyendo <span class=\"meta-nav\">&rarr;<\/span><\/a><!-- AddThis Advanced Settings generic via filter on get_the_excerpt --><!-- AddThis Share Buttons generic via filter on get_the_excerpt 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